Why did you choose Bill Gates?

Godin: Because in a way he is the master of the world, and then because he’s offering his intelligence, his sharpened imagination and his power to the governments and to the world as it is today – that is to say gloomy, unjust and nauseating. He could have been a utopist, but he prefers being the lackey of the establishment. His power is effective and bigger than that of the leaders of the governments, who are only many-colored servants. So Bill Gates was at the top of our lists of victims. The attack against him is symbolic, it’s against hierarchical power itself. Our war cry was explicit: “Let’s pie! Let’s pie the polluting lolly!”